Chris Pratt has apologised to his fans after he requested for them to turn up the volume on an Instagram post instead of relying on subtitles.
Unfortunately, he realized that the request was insensitive to those who are hearing impaired.
'More than 38 million Americans live with some sort of hearing disability.
Chris thanked his followers for pointing out his wrongdoing and said in the future, he will focus on being 'a little less ignorant about it'. "I did a little exploring and it seems lacking in that area", he concluded in the lengthy post.
The actor went on to state that his apology wasn't his publicist's idea, but his own, and that he "screwed up" and was "begging your pardon".
Chris also wanted to point out to any cynics that he was being genuine, explaining: 'As always I control my social media.
He assured those who "are going to say, 'Hey!"
In the post's accompanying video, Pratt used American Sign Language to articulate the apology onscreen - no volume necessary. "I chose to put ["Let's Stay Together" by] Al Green".
Chris Pratt is such a huge star these days, we're sure he already has his next ten movies lined up... but might we suggest a Road House remake?
Chris Pratt and his wife, actress Anna Faris, at the "Guardians of the Galaxy Vol. 2" premiere last month in Hollywood. Apologies are powerful. I don't dole them out Willy-Nilly. Then he suggested that Instagram should automatically add the option to put subtitles on all of their videos, using #CCInstaNow. Or at least the option, he complained. Essentially sharing myself for free. After posting a promotional video for the second installment of Marvel's superhero franchise, which hits theaters on Friday, Pratt fielded public backlash for his quip about closed captioning. "I know they profit", wrote Pratt.