Amazon works on stand-alone messaging app

Now Amazon eyes messaging app

Amazon.com, Inc. (AMZN) Testing A Messaging App Called Anytime

The e-commerce giant Amazon is, allegedly, readying its new messaging service called Anytime.

Amazon is reportedly developing a messaging service app similar in style to popular apps like WhatsApp and Telegram, according to a new report from AFTVnews. The app will focus on video calls, text and voice messaging, and photo sharing.

Another inherent positive with Anytime is that you only need your friend's name to get started as the system isn't dependent on their phone numbers. This leaves only one option available to create an account, and it probably means synchronizing the app with other social media services. The stand-alone messaging app is expected to be Android and iOS compatible however there has been no official comment by Amazon regarding the app's development as of yet.

The news comes in the wake of reports that Amazon was considering a takeover of Slack, a corporate messaging and software start-up.

Conversations can be colour coded to help differentiate them, and you will be able to send photos and videos, with filters applied, and even play games within chat threads. There are countless other companies in the mobile messaging arena as well.

[Representational Image] Amazon set to launch all-in-one messenger app Anytime soon In Picture: Employees of Amazon India are seen behind a glass bearing the company's logo inside its office in Bengaluru in this August 2015 file photp.

Alexa support: There is no information on whether the app will be able to integrate with Amazon's voice activated speakers. But Instagram also had an existing user base and promotional links with its parent company Facebook as well, which it could use to grow the service. What is worth mentioning though is that Amazon is no stranger in the messaging application space, having launch earlier this year an app that aids video conferencing among business users. Maybe you use WhatsApp, iMessage, Facebook Messenger, GroupMe, Skype, Snapchat or even Signal.

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