Today, Facebook affirmed that the Order Food option has been in testing for a year now, and, in the wake of adding more partners and responding to client input, it's taking off over the U.S.to all clients on iOS, Android, and desktop.
A new service on Facebook lets you order takeout or delivery from your favorite restaurants. The move to present food ordering is one that enables Facebook to keep clients inside its application for longer periods, rather than seeing clients exit to different applications for normal tasks like ordering a pizza.
Facebook has partnered with a number of food delivery services - Delivery.com, DoorDash, ChowNow, Zuppler, EatStreet, Slice, and Olo - and outlets - Papa John's, Wingstop, Panera, Jack in the Box, TGI Friday's, Denny's, El Pollo Loco, Chipotle, Five Guys and Jimmy John's - to give users a wide range of choice.
Users can now order food for delivery without ever leaving Facebook, CNBC reports.
Do you find that you get hungry while reading through the News Feed on Facebook? These services already have partnerships with different restaurants and those restaurants deliver food through them.
Accessing this feature is very easy and simple. Just click and place your order. For example, if you have an account with Delivery.com, you can easily order with your existing login. Restaurants will be listed, as is the option to begin an order for pickup or delivery.
The company has been testing the functionality since 2016, and has now brought it to all users in the United States, across iOS, Android and the desktop. Other countries might have to wait for some time to get the service or Facebook might keep it USA exclusive.