From blue to silver ribbons to Planned Parenthood pins, awards show red carpets have become a place for celebrities to express their support for timely initiatives.
In the wake of last year's slew of sexual harassment cases, a much-needed initiative has come up. "I met so many great women, and it was such an honor to be called to action".
At the Golden Globes (this morning, Singapore time), it was the black-and-white Time's Up pin, as seen on the lapels and collars of stars like Justin Timberlake, Daniel Kaluuya, Ewan McGregor, William H. Macy, Joseph Fiennes and Ryan Seacrest.
In an Instagram post on Sunday before the Golden Globes, her daughter, Ava Phillippe, shared a heartfelt message about her mom's work.
According to the Hollywood Reporter, actresses have been instructed to wear black gowns with a pin reading "Time's Up" on it, created by the Time's Up legal fund and costume designer Arianne Phillips to combat sexual harassment in the entertainment industry.
"And you can also wear black today in solidarity!" "I love red", Blanco stated.
This isn't the only statement-making fashion choice on the red carpet this year - stars are also donning black attire to protest inequality.
"Well I think that people are aware, now, of a power imbalance". And it is going to be done. Now.