Samsung teases foldable smartphone launch for later this year

Samsung will unveil details of a foldable smartphone later this year DJ Koh CEO of its mobile division told CNBC amid rumors of such a device

Images Samsung will unveil a foldable smartphone this year Samsung will soon unve

In a recent interview with CNBC, Samsung mobile boss DJ Koh said the company is changing its strategy amid a slowdown in the smartphone industry.

Putting months of rumours to rest, Samsung Electronics has said it is set to launch a foldable smartphone this year, CNBC reported. But when you need to browse or see something, then you may need to unfold it.

Similar to the Journal report, the sides of the device can be folded inwards or outwards, to transform into a tablet. "If the unfolded experience is the same as the tablet, why would they [consumers] buy it?"

Koh's new strategy is to focus on millennials who can not afford the latest flagship but still want a device packed with meaningful innovation.

Right now, the most likely timing for a debut would be at Samsung's Developer Conference in early November, which is already slated to be where Samsung shares more details about upcoming smart speaker, the Bixby-powered Galaxy Home.

Samsung is planning to announce a foldable smartphone before the end of the year. Is this the Galaxy F, Samsung's first foldable display smartphone that we've been hearing about for quite some time now?

For those who missed the memo, the Samsung Galaxy X (name subject to change) is a smartphone with a difference. He also confirmed that the tech used in the device was complicated but the company has "nearly concluded" it.

Why now for the Samsung Galaxy X, though? The third screen is located on the opposite side and allows you to access certain functions when the phone is folded. Flagship devices are usually where the latest technology and newest features are found, but in a bid to appeal to millennials, the company is going to do more with its mid-range handsets. As far as we knew, there are no high-end Samsung phones due for release before 2019.

The device had a bendable display that reached the size of a tablet once it was unfolded.

The boss was quoted as saying it was "time to deliver" such a product. Crucially though, the two parts will be the same display rather than two separate displays that we've seen in some devices in the past.

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