In the midst of the post-holiday glow, Instagram on Thursday introduced what at first appeared to be an update that required users to swipe side-to-side through their feed as opposed to scrolling up and down.
Has Instagram really changed the way you scroll through your feed?
To say that the latest Instagram update was short-lived may be a bit of an understatement. Imagine the surprise of many when the app's new update rolled out, replacing vertical scrolling with a horizontal, tap-to-see-next interface for everyone's feed.
This morning Instagram began rolling out a new update that vastly changed the main feed of the app. Mosseri added that the "horizontal design" interface has been rolled back, and users should restart their app, if they were still seeing the new design. Some Instagrammers even went as far as to threaten to return to using Snapchat, which also faced a huge backlash after redesigning its user interface. Not just that, the users started trolling Instagram with memes that flooded the internet. We apologize for any confusion'.
Instagram feeds are now back to working as they were previously. Now, Instagram appears to be gunning for the ability to scroll up.
On Twitter, head of Instagram Adam Mosseri responded to one user that it "was supposed to be a very small test that went broad by accident". The rapper Skepta, who has 1.6 million followers on the Facebook-owned platform, simply posted to Twitter "Instagram". And that the whole market across all of the Stories type of product will be bigger and a market where people are sharing more moments from their days into Stories type products than into Feed type products.
"We're always testing ways to improve the experience on Instagram and bring you closer to the people and things you love", a spokesperson told TechCrunch at the time. The app counts more than a billion people who log in each month, making it one of the largest social networks on the planet, behind Facebook itself, which counts more than 2 billion people.