This new partnership and Harry's apology come after he and Meghan Markle came under criticism for using private jets to fly on private jets at least six times in the span of just a few days, despite regularly speaking out on environmental issues.
Travalyst, an initiative that includes global partners such as TripAdvisor and Visa, is meant to incentivize "organizations and destinations to do right by the places, spaces and animals we all need to protect", Harry said during a speech at the launch of the initiative. "The question is what we do to balance it out", Harry said.
A video from the Royal Family Channel with this snippet of the conversation is also available at the bottom of the page. Prince Harry and Meghan Markle are now getting ready to travel to South Africa for an official tour.
The Duke of Sussex said he "offsets" all his emissions by donating to renewable energy incentives and planting trees.
"As you may know, I am not a tourism or business expert, but through my travels I have observed the unique relationship between community and environment, and have noticed something alarming." wrote Harry in the announcement. "We can all do better".
"I came here by commercial", he added later.
'She died. You say she always took commercial flights, so would she have been safer if she took private jets? There wasn't the symbiosis or connection there needed to be and I wanted to understand why.
"I highly respect and applaud both Harry and Meghan's commitment to charity and I'm calling on the press to cease these relentless and untrue assassinations on their character that are spuriously crafted on an nearly daily basis".
Consumers are hungry for change, with 71 per cent of global travelers telling Booking.com they think travel companies should offer more sustainable travel choices, and 68 per cent saying it was important that their travel dollars support local communities.
And despite the growing rift between himself and the Duchess, Thomas is "disappointed not to see Archie" and had "hoped becoming a mother would mellow Meghan and she would reach out".